The Cost of the Calls You Don't Know You're Missing
Why front desks fail at scale
Metric 01
27%
Average rate of missed inbound calls for home service businesses during peak seasons. — Invoca
Metric 02
85%
Percentage of callers who reach voicemail and immediately hang up to call a competitor. — Invoca 2025 Benchmarks
Metric 03
$200,200
Annual revenue entirely lost. This $200,200/year deficit occurs because 27% of calls go unanswered in home services. AI-powered voice systems reduce average call handling time by up to 40%, recovering revenue previously lost to hold abandonment.